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Salesforce Updated Marketing-Cloud-Consultant Exam Questions and Answers by orion

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Salesforce Marketing-Cloud-Consultant Exam Overview :

Exam Name: Salesforce Certified Marketing Cloud ConsultantSFMCExam (SP25)
Exam Code: Marketing-Cloud-Consultant Dumps
Vendor: Salesforce Certification: Marketing Cloud Consultant
Questions: 160 Q&A's Shared By: orion
Question 16

Northern Trail Outfitters (NTO) is the holding company of three subsidiaries: Universal Containers, Ursa Major Solar, and Cloud Kicks. NTO recently purchased Marketing Cloud and has asked its consultant to recommend a scalable business unit (BU) hierarchy. They don't plan on executing any marketing campaigns on behalf of the NTO holding company, but NTO employees would like access to all subscribers and aggregate reporting. Additionally, each subsidiary business will be regularly running campaigns and should have their own branding, content, and subscribers.

Which solution should the consultant recommend?

Options:

A.

One parent BU and two child BUs with their own Sender Authentication Packages.

B.

One parent BU with three additional private domains.

C.

One parent BU and one child BU

D.

One parent BU and three child BUs with their own Sender Authentication Packages.

Discussion
Question 17

Northern Trail Outfitters want to query Marketing Cloud for send data across SMS, Push, and email.

What would a consultant recommend?

Options:

A.

Send Logs

B.

Tracking Extracts

C.

Contact History

D.

_Send Data Views

Discussion
Question 18

Northern Trail Outfitters is migrating from a legacy emailing tool to Marketing Cloud. As part of the migration, they have to go through a security review. Their data privacy team has made it clear that the data in the sandbox should never be mixed with data In production during testing cycles.

What recommendation would a consultant provide on the architecture to fulfill this requirement?

Options:

A.

Implement two separate Marketing Cloud instances.

B.

Ensure test sends are done from data extensions with attribute 'Is Testing1.

C.

Create one or more additional business units for testing.

D.

Use Subscriber Filter per business unit to filter production from test data.

Discussion
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Question 19

Northern Trail Outfitters has a file that drops intermittently to their SFTP account. Once this file drops, they want to be able to have it immediately imported and then segmented to enter a specific journey depending on the data inside the file.

Which two options would meet these requirements?

Choose 2 answers

Options:

A.

Scheduled Automation

B.

File Drop Automation

C.

SQL Query

D.

Decision Split

Discussion
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