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Marketo Certified Expert Marketo Certified Expert Exam

Marketo Certified Expert Exam

Last Update Nov 25, 2024
Total Questions : 75

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Questions 2

The email marketing manager wants to reset the score for all leads who have been unengaged.

Which value in the CHANGE SCORE Flow Step will reset the leads’ score?

Options:

A.  

-100

B.  

{{System.Reset}}

C.  

Reset

D.  

= 0

Discussion 0
Questions 3

In which initiatives can a marketer use the Recipient Time Zone feature? (Choose two.)

Options:

A.  

When setting the stream cadence in an engagement program stream that contains email assets and nested programs

B.  

When sending a newsletter email with an email program

C.  

When sending an invitation email with a batch smart campaign in an event program

D.  

When setting the stream cadence in an engagement program stream that contains only email assets

E.  

When sending a confirmation email with a trigger smart campaign in a default program

Discussion 0
Questions 4

Which type of email can be sent without an unsubscribe link at the bottom?

Options:

A.  

A monthly newsletter for clients

B.  

An ongoing nurture for prospects

C.  

An autoresponder for a webinar registration

D.  

A trade show invitation for past attendees

Discussion 0
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Questions 5

A marketing manager needs to create a program to use when gating content on the company website.

Which two channel type combinations are appropriate for this activity? (Choose two.)

Options:

A.  

An Engagement program with channel Content

B.  

An Email program with channel Gated Content

C.  

A Default program with channel Email

D.  

A Default program with channel Gated Content

E.  

A Default program with channel Web Form

Discussion 0
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2024-11-01
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