Adobe Real-time CDP Technical Practitioner
Last Update Jan 24, 2025
Total Questions : 34
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A customer sets up a destination with deduplication enabled on phone number and has two customer records that look as shown:
Customer 1
Email: mjones1@example.com Phone: 555 124 1234 First Name: Mary Last Name: Jones Create Date: 2//2/2012
Customer 2
Email: mjones@example.com
Phone: 555 124 1234
First Name: Mary
Last Name: J
Create Date: 2//2/2021
What will the destination file look like?
A financial services company wants to create a segment based on all people who have spent more than $400 on their credit card in the last 48 hours.
Which segment building block should be used to create this segment?
A marketer wants the ability to send win-back messaging to consumers through Instagram ads based on their last purchase, whether it occurred on the organization's App, website, or in-store.
The marketer has the following data sources available to be imported:
• Member Hub
• Digital Order Line (DOL)
• Brick Mortar Order Line (BMOL)
• Clickstream
How should the Experience Platform be set up?
A company collects online transaction data from two different sources and onboards into AER
The data is housed in two systems:
• Digital Order Line (DOL), which gets data at a daily batch latency
• Streaming (Web/App)
The company prefers to use Streaming data over DOL. Which method should the engineer use?
TESTED 24 Jan 2025
