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Facebook Updated 100-101 Exam Questions and Answers by aiyla

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Facebook 100-101 Exam Overview :

Exam Name: Meta Certified Digital Marketing Associate
Exam Code: 100-101 Dumps
Vendor: Facebook Certification: Digital Marketing Associate
Questions: 83 Q&A's Shared By: aiyla
Question 8

A business posts and runs ad campaigns frequently and gels inquiries from people. The business wants to be able to follow up with each person individually and track communications with them.

What is the best tool to use to respond to potential customers?

Options:

A.

Page Inbox to read and respond to messages and posts

B.

Page Insights to learn more about how the Page is performing

C.

Stones to engage with the audience and talk more about the services offered

D.

Offers to give potential customers a discount to an initial consultation call

Discussion
Question 9

How will an ad be labeled in Feed?

Options:

A.

An icon

B.

Promoted

C.

Post

D.

Sponsored

Discussion
Question 10

How does the ad auction determine which ad to show to the intended audience?

Options:

A.

By maximizing value for both people and businesses

B.

Based on the highest bidding price

C.

By comparing the historic performances of advertisers

D.

Based on predicted engagement rate

Discussion
Question 11

A company is delivering multiple ad sets and ads within a single campaign. The company wants to know the amount spent on a specific ad. Where can this be found?

Options:

A.

The Campaigns tab within Ads Manager in the Budget column

B.

The Ads tab within Ads Manager in the Amount Spent column

C.

The Campaigns tab within Ads Manager in the Amount Spent column

D.

The Ads tab within Ads Manager m the Budget column

Discussion
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