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Marketers Salesforce Certified Marketing Cloud Administrator (SU24)

Salesforce Certified Marketing Cloud Administrator (SU24)

Last Update Feb 18, 2025
Total Questions : 159

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Questions 2

Northern Trail Outfitters has a mobile app.

Which two products would allow them to send push notifications to customers with their mobile app?

Choose 2 answers

Options:

A.  

Journey Builder

B.  

Contact Builder

C.  

Mobile Connect

D.  

Mobile Push

Discussion 0
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Questions 3

Northern Trail Outfitters wants to use Synchronized Data Sources to sync Contact data from Salesforce CRM. However, they only want to sync records they would be able to send to reducing the amount of data being brought over.

Which two filtering options could be used when configuring the Contact synced object?

Choose 2 answers

Options:

A.  

Select all records which have opened an email in the past six months

B.  

Select all records with an email address

C.  

Select all records which are active in All Subscribers

D.  

Select all records where Has OptedOutofEmail is FALSE

Discussion 0
Questions 4

A Marketing Cloud admin needs to warm their accounts Dedicated IP.

What option for segmentation aligns with the IP Warming process?

Options:

A.  

Segment to those recipients receiving text email versions first

B.  

Segment subscribers with soft bounces in their own dedicated send

C.  

Segment by domain to limit number of sends to each email provider

D.  

Segment by geographic region as after-hours sends will be marked as spam

Discussion 0
Questions 5

Einstein Recommendations uses data extensions to store user-facing information

How is this data passed to Marketing Cloud?

Options:

A.  

Google Analytics 360

B.  

Collect Tracking code

C.  

Conversion Tracking

D.  

Web & Mobile Analytics

Discussion 0

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