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Adobe Target Adobe Target Business Practitioner Expert

Adobe Target Business Practitioner Expert

Last Update Jan 24, 2025
Total Questions : 68

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Questions 2

An Adobe Target Business Practitioner wants to create an experience for a voice assistant channel. Which composer should be used for this activity?

Options:

A.  

Target API Composer

B.  

Form-based Experience Composer

C.  

Visual Experience Composer for assisted channels

Discussion 0
Questions 3

A company has been using Adobe Anal/tics for thtee years to monitor website Key Performance Indicators (KPI) and is now considering using Adobe Target to report on activities.

In which two cases should an Adobe Target Business Practitioner suggest utilizing Adobe Analytics as the reporting source for Target activities? (Choose two.)

Options:

A.  

If the existing Adobe Analytics implementation already collects all the required data

B.  

When it is mandatory to have a single source of data

C.  

If the main requirement is to be able to collect data in real-time

D.  

If an Adobe Target "clicked an element" success metric is required

Discussion 0
Questions 4

An Multivariate test has been running for a couple of weeks, but there is no data shown in the activity report. Which two steps should be recommended to troubleshoot the issue with the activity? (Choose two.)

Options:

A.  

Enable Adobe Analytics for Target to check corresponding activity reports.

B.  

Validate if goals and settings of the activity are set properly.

C.  

Duplicate the activity and delete the first one with an issue.

D.  

Diagnose activity audience qualification using debugging tools.

Discussion 0
Questions 5

A media company would like to create activities that value pages based on page type. The home page is worth ten cents per view and article pages are worth five cents per view.

Which metric should be used in order to track these different values on these pages?

Options:

A.  

Revenue Per Visitor (RPV)

B.  

Average Order Value (AOV)

C.  

Custom Scoring

Discussion 0
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